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Emirates Unveils New Luxury Hospitality Suite at US Open

Emirates Unveils New Luxury Hospitality Suite at US Open

The 1,579-square-foot Arthur Ashe Stadium suite recreates the airline’s premium cabin experience and a full-scale A380 onboard bar.

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by Venue Premium

Emirates is marking 15 years as the Official Airline Partner of the US Open with a completely redesigned luxury hospitality suite at Arthur Ashe Stadium, extending the airline’s premium onboard experience into one of tennis’ highest-profile hospitality environments.

The new 1,579-square-foot suite features design cues drawn directly from Emirates’ premium aircraft cabins, including modern color palettes, premium woodgrain finishes, and cream leather seating. The space combines stadium views with gourmet dining, premium beverages, and hospitality for invited guests, celebrities, sports legends, and other VIPs throughout the two-week tournament.

The most distinctive addition is a recreation of the Emirates A380 onboard bar, appearing in the suite for the first time. The bar will feature a curated drinks selection and bring one of the airline’s signature premium inflight experiences into the stadium environment.

The suite is designed as more than a branded lounge. Emirates describes it as an extension of its onboard hospitality, using the same visual language, materials, service cues, and premium F&B positioning associated with its aircraft cabins.

That connection carries through to the culinary program. Guests inside the suite will receive premium dining and beverage service, while Emirates is also extending US Open-inspired menus across select flights between Dubai and destinations in its U.S. network from Aug. 23 through Sept. 13.

First Class menus include a premium seafood platter, USDA Prime filet mignon, and s’mores-inspired desserts. Business Class offerings include lobster rolls, smoked salmon, and New York cheesecake, while premium-cabin passengers can also access dishes such as truffle mac and cheese, BBQ short ribs, and nachos in Emirates airport lounges.

The airline is also integrating the tournament’s signature GREY GOOSE Honey Deuce cocktail into select onboard service, along with US Open-themed pastries, desserts, beverage coasters, and headrest covers.

Beyond hospitality, Emirates is extending the sponsorship across the broader fan experience. Its activation includes an interactive promotional booth with games and prizes, including trips to Dubai, while Emirates cabin crew will host a special “Ball Flight” promotion at Arthur Ashe Stadium on Aug. 31, with signed tennis balls launched into the crowd after select matches.

The partnership also connects the on-site experience with Emirates’ inflight entertainment platform. Live US Open coverage will be available through Sport 24 and Sport 24 Extra on selected flights during the tournament.

Emirates’ US Open relationship is part of a wider global sports sponsorship portfolio spanning football, rugby, sailing, horse racing, cricket, cycling, and tennis. The airline is now a sponsor of all four Grand Slam tournaments, with the Arthur Ashe Stadium suite serving as one of its most visible premium hospitality platforms in the U.S.

The redesigned suite opens as the US Open runs from Aug. 30 through Sept. 13, giving Emirates a high-touch hospitality environment that ties together sponsorship, premium dining, brand storytelling, and its core travel product in one space.

Emirates’ redesigned suite sits within a broader US Open hospitality program operated with Levy, the USTA’s official hospitality partner. Levy is overseeing the tournament’s food and beverage program across the USTA Billie Jean King National Tennis Center, including new concepts and restaurant partnerships introduced for the 2026 tournament.

https://www.emirates.com/media-centre/emirates-marks-15-years-as-official-airline-partner-of-the-us-open-serving-fly-better-fan-experiences-and-premium-hospitality/

https://www.instagram.com/reel/DcqxhufxqED/?utm_source=ig_web_copy_link&igsi=NTc4MTIwNjQ2YQ==

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by Venue Premium

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